The Wedding Industry

Today we’re diving into the Wedding Industry!
The Wedding Services Industry grossed about $22.6 billion dollars in 2020, so it’s safe to say that it is lucrative, and not going anywhere any time soon! There are many different ways that a good Promotional Products Company can help a business succeed in this rewarding industry!

According to the Bureau of Labor Statistics, wedding planning employment is projected to grow 10% from 2016 to 2026! Seeing as about 27% of engaged couples hired wedding planners in 2019, according to The Knot, this is a busy industry, that is not getting slower! Even in the midst of Covid19, over two million couples were married in 2020! How can someone in this industry keep up?

Wedding Fairs and Expos are still going strong, and they are frequented by brides en masse! Brides wander many halls, eating cupcakes and hour d’oeuvres, taking business cards, brochures, and samples galore.

How does someone get remembered at an event as crazy and fast paced as this?

Have a fun and professional looking booth! We can outfit you and your entire team in polos and other logoed apparel to appear as a coherent team! We can also outfit your entire booth head to toe with your logo and services! A pop-up tent and feather flags for outdoor events, banner stands and tablecloths detailing what you do, and printed materials for the brides to take home so they remember you and what you can do for them! You can also have fun giveaway items on your table to hand out to the brides who stop by! Fun stress relievers, hand sanitizers, and more can be something that a bride will pick up and pocket, and later remember you while using your item! You can even get a high end gift item to do a raffle to entice brides to leave contact information so you can easily reach out to them later with personalized offers or wedding countdown checklists!

Away from prospecting new clients, and on to taking care of your current clients- we can help with that too! Does your couple have a crazy Bachelor and Bachelorette party planned? Matching shirts, robes, hats and more can unify a group for a night of rowdy fun! A personalized shot glass or fun gift can remind these party goers of this wild night for years to come! Even decorated towels for a cruise or beach night can be done!

Do you have a couple doing a destination wedding in the Florida Keys who would love the wedding party and guests to have matching hats to protect them from the sun? We have thousands of hats, headwear, apparel, and facemasks to unify a wedding! We can even supply fans, sunscreen, bug spray, sunglasses, and more to make an outdoor wedding that much more comfortable and functional! Does your couple want fancy napkins, cloth or paper, with their name and wedding date? Look no further! We can take care of napkins, glasses, tablecloths, table runners, and more! Does your couple want to do personalized glasses instead of name plates at the tables? We have lots of options for drinkware, some even with personalization! For wedding favors, we can supply personalized bubbles for a lovely exit, or even candles and picture frames that can double as table centerpieces!

We here at SWFL Marketing Group love to assist our customers in making meaningful connections with their audience, and we strive to help our customers invite, excite, recognize, and reward their clients! Let us help you Stand Up and Shine in your industry with logoed items that will make an impression, and get your clients down the aisle stress-free!

We are available to our customers by phone, email, or at our physical location!


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