In 2015, two of Southwest Florida's most trusted names — Roberts Advertising and American Promotional Products — merged to form SWFL Marketing Group, bringing their combined experience into a singular branded merchandising and marketing offering.
In 2026, we joined the WorkWear Collective family of brands, bringing faster production, a bigger catalog, branded e-stores, and managed inventory and fulfillment. Today we work with businesses, schools, nonprofits, and teams across healthcare, hospitality, real estate, manufacturing, events, and everything in between.
We pride ourselves on speed, quality, and the easiest experience you'll find this side of the prime meridian.
Startups launching their first branded tee. Restaurants outfitting their crew. Nonprofits running fundraisers that actually fund things. Real estate teams sealing the deal with a closing gift. National brands showing up at regional events. Managers building onboarding kits worth sharing. Dealerships welcoming customers with branded industrial welcome mats. Little league districts replacing 500 custom jerseys a season.
If you need your logo on something, we're probably a good fit. We work with businesses of all sizes across Southwest Florida, the state, and beyond — from one-off orders to ongoing programs. We specialize in the stuff other vendors say no to.