Leverage: how it helps us help our clients

 A successful real estate broker recently reminded me that in our business and any business for that matter we need to utilize the benefits of leverage whenever possible.    With technology and the internet we experience the benefits of leverage by typing a few words on our cell phone and getting turn by turn directions and ETA to where we want to go. 

In what we do at SWFL Marketing Group we can utilize leverage for the benefit of our customers and prevent them from wasting time and minimizing errors when sourcing custom logoed marketing tools and gifts. 

A do-it-yourself method of buying may be to go on google and typing “branded tumbler with straw” and getting over 6 million results with those that paid to be there showing up on top.   How would our customer find out more about inventory, imprint method, turn around times and better alternatives by searching this way?

The way we save our customers time and money is by asking questions up front about the campaign’s objectives, budget, target audience and required in hands dates as a first step and then reach out to our industry network for suggestions along with our real world industry experience in this industry and others.

Our network includes trusted manufacturing partners, industry peers in groups we belong to,  our trade association and our technology partners.   All of our partners have real world experience in this industry and along with ours we can come up with ideas to support our customer’s campaigns while our customers use their time more productively in their business.

When we come up with the right item we at SWFL Marketing Group often will assist our small organizational clients with what to print on the items with the help of our inside graphic design team.  This again is a time saver for most of our clients not having to hire outside design help.

Here are some a few ideas that we love for gifting campaigns shared in the past week by our favorite supplier partners.  

Our team would love to work on your organization’s next campaign.
Call or email and find out how easy it is to work with us. 

We will not take an order that will not make it for when you need it.

Our team looks forward to helping you on your next campaign or event.
Please never hesitate to reach out to us with any questions or assistance on research!


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Morale Booster

Official Paper Shredder

Barks at leaves and parking lot denizens to protect the office.

Loves getting pets and scratches to bring joy and happiness to the office! Loves to bark at visitors to “say hello”!

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