With the holidays right around the corner, businesses need to start preparing to promote themselves. Just because people are busy with family, parties, and all that the holidays bring, it doesn’t mean that you should stop promotions and giveaways. The holidays are a great time to start promoting your business by getting your name out there on products that are beneficial to everyone during the holiday season.
Halloween is a day that revolves around kids and candy. You can promote your business by having your name printed on the wrapper of a popular candy. You can hand these out within your business, or help sponsor a public fall festival or Halloween party and hand them out to kids there. Pumpkin carving kits are wildly popular in October, so if you print your company’s logo on it, it will be seen by many parents and families. The most popular promotional item to give out during October, in time for Halloween is a trick-or-treat bag. Kids will use them going door to door, at fall festivals, and at Halloween parties everywhere. You can place your logo on a plastic bag, a glossy paper bag with twisted paper handles, or a lightweight reusable tote bag.
The Thanksgiving holiday centers around food and family. Promotional item given out around this time should center around meals and cooking. Your company’s logo on an apron would be seen by many family members and friends. Wine or wine sets and gourmet cheese and meat baskets can display your business’s logo, too. Insulated casserole carriers are very useful during the holidays, as are carving sets, knife blocks, mug sets, tumblers, parfait glasses and coasters. The chef would appreciate basting brushes, a meat thermometer and even a fall/Thanksgiving themed note pad or grocery list pad during this busy time of year.
Christmas time brings more family, more cooking, more decorating and gift-giving. Great gift ideas that can be used to promote your business would be any kind of “goody” in a tin. You may choose popcorn, cookies, chocolates, baked goods, nuts or candy. You may want to promote your business using a fruit basket. Some decorating ideas that could be adorned with your logo are beautiful Christmas ornaments, greeting cards, candles, Christmas cookie cutters, stockings or Santa hats. You could offer up some high quality gift bags, wrapping paper, and ribbon that could be printed with your business name. Hat, scarf and glove sets are always useful for chilly evenings outside.
Another great idea for the holiday season is to print your business logo on stress balls. You can get them in different themes, such as pumpkins or ghosts for Halloween, turkeys or cornucopias for Thanksgiving, and Santa Clause, Christmas trees, stockings, and snowmen for Christmas. Enjoying family time is great during this time of year, but sometimes we may need a little stress relief. Picture frames are great promotional items during the holidays because there are usually many photo opportunities to take advantage of with family. Pencils can be used any time of the year for kids in school and at home. You may want to print your business name on a Halloween, Thanksgiving or Christmas themed pencil. Items such as refrigerator magnets, note pads, wall calendars and planners are useful any time of year. Travel mugs, plastic cups, lunch bags, flashlights and pens are convenience items that people use often and can also be used any time of year.
Promoting your business or your brand by putting your logo on promotional items that many people will take advantage of is a great marketing tool. The more you use these marketing ideas, the more you will grow your business.