2022 Print & Promo Expo
What to do after attending a training event where you have just too many great ideas? SWFL Marketing Group supports our customer organizations in their marketing campaigns for external campaigns geared towards prospects and customers and internal campaigns for employee, vendor, and volunteers using custom logoed merchandise, printed materials, and apparel. On a daily basis […]
The Shift to Social Responsibility with ProudPath
Introducing ProudPath™ Our industry is incredible. With the help of our innovative supplier partners, we help our clients achieve their business objectives with customized logoed merchandise. These logoed items are marketing messages that their recipients like to get and often take steps to get that free gift. To celebrate Earth Day 2022 one of our […]
Eco-Friendly Trends in our Industry
January was our big industry trade show month, and the increase of Eco-Friendly customizable products was significant. Many of our supplier partners are making it easier for us to recommend Eco-Friendly products to our customers, who then give them to those important to their organizations. Here is a headline from a recent email promoting this […]
Las Vegas Tradeshow 2022 Interesting Products!
Without delay we want to share some of the top ideas from our huge industry trade show PPAI Expo 2022 in Las Vegas which took place the week of January 10th. Most of our top supplier partners were there, showing off what is new and what works best for various campaigns. To get a quick […]
Las Vegas Tradeshow 2022
Two Major Announcements Kick Off The PPAI Expo The PPAI Expo 2022 in Las Vegas, Nevada, began only minutes ago, and already two marketplace-shaping announcements have been made. First, the Association has set plans to hold a pair of end buyer-facing events in 2022. The first Promotional Products Work Expo will be held virtually in […]
First Tradeshow of 2022!
2022 has started! Something exciting for our industry is that our big trade shows are back! Last week Martin attending the ASI Tradeshow in Orlando, Florida. Since this is the first big tradeshow in 2-years, this is a big deal! We’re so excited about these tradeshows because we and our peers get to visit with […]
Apparel & Our Innovative Suppliers
Our company is a marketing consulting firm specializing in the promotional products arena where domestic sales are over 20 billion dollars annually. The way we view our role is to stay on top of what is new and trending and be a resource for our customers when they are planning a marketing campaign, a recognition […]
Supply Chain Problems? Here are our thoughts…
For many months, like many of our customers, our business has been working through supply chain problems, labor shortages, and other day to day business challenges. This perspective is from a small business owner, and I am writing this after reading a great blog from Seth Godin (View it HERE!) We are a small team […]
We’re thankful to be able to help our customers!
2021 has certainly been interesting. Our small business just like many others has been impacted by much of what is going on for the last 20 months, but as Thanksgiving approaches we certainly have much to be grateful for. Our team has remained healthy, we have been fully staffed, our supplier partners have stayed open […]
Experiential Marketing Through Promotional Products
If you haven’t done so yet, we invite you to check out our Online Pop-Up Store where we were offering an SWFL Marketing Group Hat to wear at the November 18th 2021 BNI Zoom Meeting! Even though the store in now closed, you can check out a sample store here! Why were we giving away a […]
