Strategic Planning for 2023

Get Ready for 2023!! When is the best time(s) to make or review a business or marketing plan and how can we save some money still this year? As I am writing this, we are less than 3 weeks away from the new year. Our team will be setting time aside before the new year […]
Artwork can Make (or Break) Your Campaign!

Graphic design is the process of visual communication and problem-solving through the use of typography, photography, and illustration. Graphic design is used to convey a message or idea to a targeted audience. The advantage of using a professional graphic designer is that you will get a high-quality, unique, and custom design that will represent your […]
As we approach 2023…

What is the best news a salesperson can get. As a small business owner whose primary function is bringing in new business my answer to that question is an order from a new customer closely followed by a reorder from an existing customer. At SWFL Marketing Group we serve organizations in the physical marketing space. […]
2022 Holiday Gifting

What are the best gifts for those important to your organization? Our team at SWFL Marketing Group is a resource to our organizational clients and future clients in branded merchandise and apparel all year round. As the holiday season approaches, many organizations look for ways to recognize and appreciate those important to them. This is […]
When a Disaster Hits

This blog is being written on October 3, 2022, by Martin, right after a major hurricane hit our immediate area on September 28. Southwest Florida is at risk of hurricanes during the months from June through November. Often, there are few days advance notice, so those in high-risk areas have time to evacuate safely. Prior […]
How Much Does It Cost?

How Much Does It Cost? Often, I and others on our team get a request by email, a website inquiry, or a phone call asking about our price on 100 pens or 100 coffee cups. We can definitely answer that question, but the answer will not be worth anything. It is almost the same as […]
This is Halloween! How can you use this holiday to help your business?

Does Your Organization want to host a Family Friendly Event? As we approach the end of summer and families get their kids to school there is an opportunity coming up to get families together in a fun and safe environment and have an opportunity to interact and build relationships. Consider a trunk and treat event […]
Unique Award Option!

How Does it Work? Pick your choice of QR or NFC and add Lynk to any award. Project Lynk uses a combination of QR codes and Near Field Communication (NFC) technology. QR codes use a picture (barcode) that most phones can read with their camera. It is widely used in many applications (i.e. restaurant menus […]
The Importance of Recognition!

Previous Next What do almost all organizations have in common? In my years of working with organizations in many industries I find that both non profit and for profit organizations share this challenge. Attracting and retaining employees. Of course we could swap the term employee with a position such as managers, sales professionals, or board […]
Labor Day 2022

We are well into the summer of 2022 and whenever our team can we always encourage our customers to plan ahead. As our organizational customers use holidays to reach out or recognize I looked up what is coming up. The next holiday in the United States is on September 5th. Labor Day often a signal […]